Sales is a 1 trillion dollar industry in the United States. 78% of businesses that use social media sales strategies outsell their counterparts. If your B2B sales team relies on cold calling and emailing exclusively, you are missing out on a massive opportunity. Your business is losing money.  Sales are

Did you know that email marketing offers an average return on investment of $42 for every dollar spent? Are you fully optimizing your email marketing strategy? If you haven’t embraced email marketing automation then this area needs to be a focus for you and your business.  Don’t worry if you’re

28% of cold calls are answered on the first try. At least 17% of the numbers tried are disconnected. There are a lot of statistics and strategies surrounding cold calling.  When to call? How many times to call? Do we have the right information?  When a company is utilizing cold

The CRM market is valued at $36 billion. With more than 350 customer relationship management (CRM) tools out there, it’s no wonder there are countless tools you can integrate with them.  A CRM integration can range from calendar management to customer messaging. Many companies offer integrations for your CRM. So,

Online content comes in many forms. Some is provided by friends and family on social media. Other content is found by Google when searching for specific information. Email marketing consumes our inboxes. Some of it we receive when we subscribe to businesses. Some are generated from third-party cookies on websites

Did you know four out of five LinkedIn members are decision-makers for their company? On a platform with more than 750 million users, that calculates to a lot of decision-makers.  Of course, there are millions of users on Facebook and Instagram, too. Social media is a must in today’s digital